Let's Build Better Products Together
At GoodUX, we help teams make decisions grounded in real user behavior—not assumptions. Whether you need usability testing, customer interviews, or end-to-end research strategy, we'll help you find answers that matter.
What to Expect: We review all inquiries within 1-2 business days. If your project timeline is tight, please note this in your message.
FAQ
GoodUX is a new agency. How can we trust your work?
While the company is new, I bring over a decade of hands-on experience as a contract UX researcher for enterprise SaaS, consumer apps, and banks. I am not learning on your dime; I am applying a decade of proven methodologies, recruitment strategies, and analysis frameworks directly to your project. You get senior-level expertise without the overhead of a large firm.
What if we don't know exactly what research method we need?
That's actually the most common starting point. I offer a complimentary 30-minute scoping session where we define your core business questions. From there, I recommend the most efficient mix of methods (qualitative, quantitative, or mixed) to answer those questions without wasting budget on unnecessary data collection.
How do you handle participant recruitment?
Finding the right people to talk to is the most important part of a successful study. With 10+ years of contracting, I have built a network of screening criteria and recruitment channels. Whether you need niche B2B experts or mass-market consumers, I can leverage established panels, social sourcing, or screen your existing user base. I handle the logistics of scheduling, incentives, and consent, so you don't have to.
What exactly will we receive at the end of the project?
You'll receive actionable assets tailored to your team's workflow:
- Executive Summary: High-level insights for stakeholders.
- Video Highlights: Curated clips of user reactions (essential for empathy building).
- Actionable Recommendations: Prioritized list of design changes based on evidence.
How is pricing structured?
We offer two primary engagement models to fit different project needs:
- Fixed-Price Sprints: Ideal for specific, scoped research questions (e.g., "Validate this new feature concept"). Based on the 5–8 day sprint model, you get a clear deliverable and a fixed cost upfront.
- Standard Sprint (5–8 Days): $7,500. This covers full-cycle research from recruitment to actionable workshops.
- Discovery Sprint (3 Days): $4,000. Ideal for rapid problem definition and initial validation.
- Retainer/Day Rate: Best for ongoing partnership where research needs evolve week-to-week. This provides flexibility for agile teams that need continuous insights.
Unlike large agencies that bill for junior hours and overhead, our pricing reflects direct access to 10+ years of senior expertise. You pay for the insight, not the administrative overhead.
What is included in the price?
Our fees cover the full research lifecycle:
- Strategy: Research design and question framing.
- Recruitment: Screening participants (including diverse/inclusive panels). Sourcing (incentives) are not included as they are determined by the screening criteria).
- Execution: Moderated interviews, surveys, or usability testing.
- Synthesis: AI-assisted pattern detection + expert human interpretation.
- Deliverables: Executive summary, video highlights, and prioritized recommendations.
- Workshop: A debrief session to ensure your team knows how to act on the findings.
We do not charge extra for "analysis" or "reporting"—those are core parts of the value.
Do you offer a free consultation?
Yes. We offer a complimentary 30-minute scoping session.
- We will discuss your current challenges and research goals.
- We will outline a proposed sprint plan and a rough budget estimate.
There is no obligation to hire GoodUX. My goal is to help you clarify your needs, even if you decide to do the research internally later.
We're to Dive in and Help Your Next Project Succeed
I am looking forward to working together
Agnes@good-ux.org
